Content marketing is nothing new, and while it’s going to evolve into new formats and platforms throughout 2016, as it always does, but it’s definitely not going anywhere. If anything, more and more people will jump on board, especially as more traditional...
A year ago, or even six months ago, Snapchat was just a tiny blip on the radar of most marketers and entreprenerus. In fact, even that might be generous; many people who weren’t in Snapchat’s hyper-engaged teen and young adult demographic may not have even...
Want to know what one of the fastest ways to kill your credibility is? To pretend to have it when you don’t.It’s an unfortunate reality, but the landscape of online marketing has been invaded over the past decade by those claiming to be experts in things...
Ever heard of popular PR and journalism tool “Help A Reporter Out”? If you’re not acquainted but you have a brand or expertise to market, this quickstart guide will give you the basics.At its core, Help A Reporter Out, or HARO, is a platform to help...
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